Blog

  I feel truly honored to have been recognized with the Global CSR Leadership Award, together with some outstanding colleagues at the 6th edition of the World CSR Congress held in Mumbai, India, early this month.   I felt humbled at finding myself in such amazing company where I was also invited to deliver a presentation called ‘Empowering women through Corporate Social Responsibility’   Proud of my roots, I dressed in a traditional embroidered Mexican blouse and I received this award on behalf of all the amazing people and organizations I have worked with during my career, both in Mexico
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  The influence of Australian researchers to major advances in health is remarkable. Several of them have won a Nobel Prize for their contributions to the world, amongst them Barry Marshall and Robin Warren, awarded in 2005 for discovering the bacterium Helicobacter pylori and its role in gastritis.   At Prima HealthTech we know that technology is crucial for these advancements, that’s why it was vital and a pleasure for me to attend the Medical Research Week superbly organised by The Australian Society for Medical Research (ASMR).   The Medical Research Week is a celebration of Australia’s contribution to medical research.
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A quiz for those passionate about Corporate Social Responsibility and food. As a foodie that enjoys varied cuisine, I like watching cooking programs like MasterChef. It could well be that because I love food as much as I enjoy working in Corporate Social Responsibility, that I find several similarities between them, as much as to say that many of us are CSR Master Chefs. We are surely not competing for immunity or to get ‘the power apron’, and we may certainly consider ourselves more than just amateurs. Nevertheless, there are several parallels between the TV show and us. Answer these questions and
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  The commemoration of International Women’s Day brings gender equality and advocacy firmly into the spotlight. What strikes me as interesting is that, have we as a society underestimated how strategically important is it to offer the same flexible working conditions to both sexes?   Don’t get me wrong. I am not turning my back on the restless fight for women’s inclusion and empowerment, especially in my sector- innovation and technology- where females are incredibly underrepresented as a recent study shows.   Quite the opposite- but I thought I would take a look at this issue with different and strategic
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  I feel truly honoured and grateful to have been recognised as one of the “100 Most Impactful CSR Leaders”, together with some outstanding colleagues, at the World CSR Congress held in Mumbai, India, early this month.  The theme of the congress was “What Next?”   Judged by a diverse panel of global experts, this is a recognition to Corporate Social Responsibility leaders who are driven by passion & commitment towards social change.  The selection criteria included: -Strategic Perspective & Building Collaborative Relationships, -Personal Credibility, Integrity & Ethics, -Innovative Sustainable Solutions, -Incorporating Ethical Values, and -Involvement in Communities & Protection
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  Global summits are terrific platforms for sharing ideas and best practices with passionate, like-minded individuals. It is also an opportunity to discuss various solutions to challenges that may be affecting us all equally, wherever we are in the world.   I just participated in the World CSR Congress held in Mumbai, India last week, and what I appreciated the most: global reflections.   Besides being humbled to be listed as one of the 100 most impactful CSR leaders, I was honoured to chair a panel discussion and to deliver a presentation focused on the Corporate Responsibility Megatrends to 2020.
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  Every time there is a new International Day of this kind proclaimed I can’t help it but have mixed feelings. I feel joy, because at long last the subject is being placed in the global agenda; but at the same time I feel sorrow precisely for the very fact that it needs to be put on the spotlight in the first place. These are typically issues in which we are doing very poorly or that we have been underestimating, thus it requires us all to reconsider.   And this is definitely the case if you think about this figure:
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  The following infographic summarizes the results of an analysis I made around the priorities that top companies have on Corporate Responsibility matters. There are 6 megatrends that are leading their path to 2020 and beyond. Learn more about each of them and find case studies at the end of this infographic.   1. Generation Z   The Gen Z, iGen or Post-Millineas is already here! In 2020 they will be between 20 and 25 years old and they will be the new driving force in the workplace and the commercial market. Differently than their predecessors, they were born with an iPad
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  Years of using the GRI and other frameworks has got us used to communicating our CSR actions in a plain numerical way. Don’t get me wrong, that’s not bad. Sustainability reporting is a tool that has a certain purpose, for a certain audience and for certain situations. However, if you want to communicate your CSR more effectively in order to continuously engage your internal and external audiences you may want to try the following 3 Ss.   Use the art of STORYTELLING   Although it is just recently that we have been hearing this concept, storytelling has been around since Aristotle’s
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  I have heard that question several times, and I have heard several answers to it as well. Some people say that the best time to join the UN Global Compact depends on how well established your Corporate Sustainability strategy is, while others say that this doesn’t really matter. Some base their answer on budgeting matters while others prefer to match it with commercial milestones or even Board or senior leadership readiness.   If you ever wondered what would be the best time for YOUR company to join the Global Compact (or if you are already a signatory but would
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